About The Ride Series

Those That Can… Teach

The Ride Series sprang into existence in 2015, but its roots go back to the undeniably rad days of the 1980s. That’s when a five-year-old Rich Drew followed his older brother Rob’s tire marks into the world of BMX — and was instantly hooked.

Decades of BMX, enduro, XC, and other pro-level racing followed for both brothers. Along the way, Rich became a corporate trainer for a major automobile company, where teaching others became second nature. The only problem? What he really wanted was to teach people how to ride — skillfully, confidently, and with maximum fun and minimum risk.

Because while riding down the sidewalk is easy enough, navigating technical trail terrain with control takes nuance.

So, with Rob’s help, Rich built the curriculum that would become The Ride Series. A move to Bentonville followed, equipment was purchased, and a movement was launched. Today, The Ride Series has worked with thousands of athletes across the country — and, of course, in the Mountain Bike Capital of the World, Bentonville.

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There’s No Substitute for Experience

At The Ride Series, we believe anyone who teaches mountain biking should be able to do it at a high level themselves. That’s why our current — and future — coaches meet a standard of proficiency that goes far beyond what many so-called certified coaches achieve.

Will every future coach come from the pro ranks? Maybe not. But they will all bring years of high-level riding experience under their baggies — along with the aptitude and genuine passion to help others progress.

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Meet The Coaches

Founder | Lead Coach

Rich Drew

Rich found his two-wheeled calling at the ripe age of five when he followed his brother into the world of BMX (yes, *Rad* is still his favorite movie). He later transitioned to mountain biking, competing professionally in XC and enduro and earning wins and championships along the way.

In 2015, Rich combined his love of riding with his background in corporate training to create The Ride Series. His unique ability to blend teaching science with trail experience allows him to break down complex riding skills into clear, approachable steps that riders of all levels can understand and apply.

Pro Coach

Rob Drew | Phoenix

Contrary to rumors circulated by his younger brother Rich, Rob was not present at the discovery of mountain biking — but he did catch the BMX bug at age five, and the only cure was more riding.

Since then, Rob has raced just about everything on two wheels, from professional Motocross and Supercross to mountain biking at the highest levels. He powered his way to two Big Mountain Enduro Series Master’s Championships and has become a longtime fixture in the Phoenix riding scene.

Widely regarded as the unofficial Master of South Mountain, Rob is known for his surgical precision on the bike and his guru-like status among locals and visiting riders alike.
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